New 2021 Grand Cherokee L… The Premium Push For JEEP

Already the adventure lifestyle off-roader leader with SUVs with the emphasis on “utility” … the JEEP brand is now gunning for a bigger share of the high margin premium SUV market.

The all new Grand Cherokee L is the first strike … followed shortly by the provocative revival of the Wagoneer and Grand Wagoneer … driving Jeep to a new level of 3-row seat luxury.

Really impressive 6 footer plus third row seating accounts the 15.1” length over the standard unibody framed Cherokee.

From the big front end acreage capped by an updated 7 slot signature Jeep grille, to a broad shouldered profile, the entire design accentuates a new boldness.

Under the hood the latest 3.6 liter 24-valve V6 churns a capable 290 horsepower with an optional 5.7 liter Hemi V8 cutting loose 357 horses.

This Grand Cherokee L boasts 110 advanced safety and security features from 360 camera views … night vision … hands-on automated driving … and soon “hands-free’ semi-autonomous driving.

Inside a spacious mid-level trim Grand Cherokee L, leather seating and a classy coolness set the tone for this $37,000 to $57,000 ride.