Strong Sales of Supercars Is A Good Sign For The Auto Marketplace

Though for some it confounds the moral compass, demand for profligate six and seven figure exotics and supercars is insatiable.

Lamborghini offers the new “entry-level” Huracan replacing the Gallardo. The aerospace fighter look is intense, belying a pretty good daily driver, as long as your daily commute requires a $237,000 All Wheel Drive, seven-speed dual-clutch 610 horsepower high fashion rig that does 0 – 60 in just under three seconds.

Taking over for the gnarly looking Enzo, the already fabled $1.3 million LaFerrari packs a 789 horsepower V-12 with a 161 horsepower hybrid electric boost. Stacked against a $1.9 million Bugatti Veyron 1200 horsepower Grand Sport Vitesse the Ferrari is a relative bargain.

For a lot less money two new arrivals from McLaren and BMW are clear standouts. The McLaren 650S starting at around $300K, with a 641 horsepower lightweight twin turbo V8, is a straight up street-legal Formula 1 style racecar that handles average driving with amazing finesse.

In value and innovation the $150,000 BMW i8 leads the pack with its super sexy aluminum carbon fiber reinforced plastic architecture and hybrid electric/gas combined 357 horsepower vigor.

This is George Polgar of GT Marketing for KYW News Radio