Subaru Is The Auto Industry Enigma… Without Fluff!
Over at locally-headquartered Subaru, now all tuned up for adventure and daily driver convenience, the once oddball importer, is rocking the SUV and small car segments, and still delivering top safety ratings and great value.
The Subaru Ascent, Outback, Forester, Crosstrek and the latest Impreza are an unlikely Cavalcade of stars. However each model has carved an impressive niche in key demographics.
For example, while the Impreza has been the Subaru base small car offering, it gained worldwide racing glory as the worked up WRX and STi Rally cars. But the latest Impreza is wowing drivers and critics for high level performance quality without the upgrades.
The stalwart Outback rolls with the hot new Wilderness style and accessory package, which is being offered on all models. The 2025 Forester gets a total makeover with a bold new look that befits the cult-like loyalty of its fans.
The larger Ascent SUV, designed to appeal to young growing families who started out in Subarus but outgrew them, is on target.
And finally the Crosstrek has been a grand slam becoming the biggest selling and fastest growing Subaru model ever.